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Experience Digital Video

Digital video advertising helps companies cut through the clutter to reach local customers in a brand-safe environment. Targeted video and display advertising extends reach, adds frequency and increases brand recall while creating demand and driving website traffic. Messaging can be segmented based on demographic and geographic criteria to ensure each advertiser’s message has the maximum impact.


  • Presents a consistent message across screens
  • Adds unduplicated local reach
  • Allows for the repurposing of television creative to create cost efficiencies
  • Increases brand and message recall


  • Mirrors Comcast Spotlight’s ability to segment television audiences based on geographic and demographic criteria
  • Multiple options for reaching consumers: in-stream video engages customers as they watch favorite programs and video clips online; in-banner video combines the efficiency of digital display advertising with the power of video on websites popular with local audiences
  • Interactive capabilities make it easy for consumers to click through to learn more and visit an advertiser’s website or social media pages


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